Here are the best ways to broach a tough subject.

The holiday season is right around the corner. That means lots of good food, breaking out your stretchiest sweatpants for said food, and oodles of conversations with friends and family.

Get ready for a holiday feast with a side of crystal-clear hearing.
Get ready for a holiday feast with a side of crystal-clear hearing.

But what if during one of those conversations, you notice a loved one seems to be hanging back and talking less? And when they do talk, it’s to ask, “What was that?” or to say, “Sorry, I didn’t catch that.” Do you bring up the possibility of hearing loss? And if you do, how do you even go about it? 

Chatting with people about their hearing loss is our area of expertise, and we’re here to pass on some advice on how to approach the subject.

Hearing Loss is the Sign of a Life Well Lived

Why is it so hard to discuss hearing loss with someone you love? Because to many people, hearing loss is synonymous with getting older. And no one wants to hear that they’re getting older, so it’s easier to either put off the conversation or to flat-out deny that there are any issues. 

But at Eargo, we think hearing loss is a sign of a life well lived, and it definitely doesn’t mean you’re slowing down. So if you need a way to bring up hearing loss, lean into that angle! Bring up a concert you went to recently, ask about your loved one’s favorite concert memory, joke about how loud those shows are and how your ears still haven’t recovered—bada bing bada boom, you’ve got yourself a natural segue into the topic of hearing loss that won’t hurt anyone’s feelings.

Turning it up to 11 is great at concerts, but not so great on your ears.
Turning it up to 11 is great at concerts, but not so great on your ears.

Show Them Their Future

If the person you’re talking to still resists, don’t be discouraged. On average, it takes people 7 to ten years to do something about their hearing loss. That’s years of missing out on social events, not connecting to friends and family, and most of all, lost conversations. Use this statistic to your advantage. Transition from noisy concerts to talking about how you heard of a person who got these cool new things called Eargos. Show them a picture. Tell them that everyone’s talking about them and the best part is that no one knows you are wearing them. And now that you heard this person has heard life with new ears, they wish they’d gotten them sooner. 

By painting a picture of someone who was recently in their shoes––and by stressing how much better life is now––you’re giving them a glimpse of what their life could be.

When All Else Fails, Be Honest

If skirting around the subject isn’t working, be honest and come from a place of love. Say you’ve noticed them displaying some of the common signs of hearing loss, and that there’s an easy, discreet, and affordable way to deal with it.

The best (and most stylish) way to deal with hearing loss.
The best (and most stylish) way to deal with hearing loss.

Eargo hearing aids are virtually invisible and half the cost of traditional, bulky hearing aids. And the kicker? Eargo was literally designed for people who don’t want to wear hearing aids. 

Before the first Eargo prototype was developed, Eargo’s founders made a list of reasons why people didn’t want to wear hearing aids. The three main issues? Stigma, uncomfortability, and inconvenience. Once the team knew what they had to overcome, they went to work. And when they were done, they had created a beautiful product that tackled all three issues. 

Eargos are invisible, which means no more stigma. No one will know you have hearing loss, because no one will know you’re wearing hearing aids. And thanks to our patented Flexis, which are made of super soft, flexible medical-grade silicone, they’re incredibly comfortable and practically float inside the ear. They’re so comfortable, you might even forget you’re wearing them. Finally, Eargos are completely rechargeable, which means no more time spent fiddling with tiny hearing aid batteries. Eargos are hearing aids that people want to wear. And by the time you’re done describing them to your loved one, chances are they’ll be interested enough to learn more. 

And what better way to learn more than from one of our actual customers: aerospace manager George Litts. Because it’s not just George who noticed a huge difference––his daughter Sarah was amazed by the change in her dad. Check out his Eargo journey below.


It’s not just George and Sarah singing Eargo’s praises. We were recently called “a new breed of tech company” by The New York Times, and TIME Magazine named Eargo one of their Top Inventions of 2018. And of course, thousands of satisfied customers don’t lie. Check out some glowing reviews from real Eargo users.

If you know someone who’s ready to jump back into the conversation, then have them give our hearing experts a call at 1 (800) 734-7603 for a free consultation. They’ll be able to tell if Eargo is the right fit, and answer any questions they may have.


Amanda is Eargo's intrepid copywriter. She spends her days sipping coffee and brainstorming ear puns. So far, she's penned aurally good one or two.

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